Take the guesswork out of your website strategy
Website copy that attracts your just-right customers
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Write The Perfect Web Page
If you're tired of the DIY game
And sinking hours into your website copy. If your latest competitor is taking more and more of your traffic. Maybe it’s time to get some help from a professional. So you can proudly show off your strongest digital asset. Your website.
show me how
I help service providers and e-commerce shops improve the most important digital asset you’ve got…your website.
So you can stand out from the crowd while speaking the love language of your ideal customer.
So you can stop juggling alllll the pieces of your website and get laser focused with copywriting that’s grounded in persuasion and influenced by my deep understanding of search engine optimization.
Conversion copywriter & consultant
more about me
I help service providers and e-commerce shops improve the most important digital asset you’ve got…your website. So you can stand out from the crowd while speaking the love language of your ideal customer.
So you can stop juggling alllll the pieces of your website and get laser focused with copywriting that’s grounded in persuasion and influenced by my deep understanding of search engine optimization.
Hi I’m Heather
My Copy Vibe
how it works
01.
I dive deep into your most valuable KPIs to become a subject matter expert on your business.
Data mining
02.
I get to work crafting your custom copy, organically grown from the comfort of my 300 square foot office in “downtown” Leavenworth, Kansas.
Copy & Revision
03.
Once your project is complete, let’s make sure your team can use it. I’ll provide you with ready-made, easy-to-access copy.
Polished, Easy Handoff
When you work with me, your website will undergo my tried and true copywriting process. Why? Because it works. Sometimes it’s as simple as that.
When we started, we had zero content strategy and only a proverbial bucket full of ideas.
Heather went above and behind to suss out problems and opportunities and helped build our initial content strategy and framework. I'm sure it will lead to good business results — and our customers and audience will be grateful.
-Sean Sperte, Senior Product Marketing Manager, Remitly
-Casey Lozier, Web Content Strategist, Thruline Marketing
We expect both keyword rankings and traffic. to improve on the pages she wrote.
Heather is a clear and snappy writer who provides quality, well-researched work.
-Lisa Lareau, Owner , Shaka Street Soap Works
I've had an increase in traffic and overall sales to my website. I'm so happy I found Heather!
Just by having conversations about my product she came up with accurate descriptions that transformed the sound of my website.
work with me
The Secret Sauce
As a recovering corporate marketer, I can’t help but be drawn to the data. Depending on the needs of your business and the goals of your project, you can expect me to dig into these areas of your business to produce powerful copy that’s just-right for your target audience:
01.
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I mine your data, site stats, and web structure to deliver recommendations for boosting your Google rankings.
SEO
Analytics
Competition
Customer
A deep dive of your current traffic and user behavior patterns. I analyze six months of data to help you meet your KPIs and improve your sales funnel.
How do you stack up to your top competitors? I’ll pull together the data and use it to better position your brand for maximum results.
I’ll interview your current customers, mine past reviews, and survey as needed to write copy that is best suited for your customer.
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