Write better website copy by connecting with your prospects

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Write The Perfect Web Page

  1. […] order for conversion copywriting to be effective, it’s important to understand both WHO will find your offer compelling and WHERE that prospect is in your funnel. That is, how familiar are they with your brand and your product, and what action are they […]

  2. […] track my client work with pre-set templates, like this template for website copy […]

  3. […] are coming from and what they’ll see before clicking on the page. When they come from search, consider that experience. Will your headline make sense to them? Will they see themselves in your messaging even without […]

  4. […] hit the web and do some research about your ideal reader. What are people saying on Facebook, Reddit, or Quora about your type of product or service? What […]

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